Introduction to Campaigns
A campaign, sometimes called an action plan, is a series of pre-determined, scheduled activities designed to achieve an individual specific purpose. The activities can be email, phone call, face-to-face meetings or a task. Every person in a contact list does not need a campaign applied. Sending a person a regularly scheduled newsletter, holiday greetings and special announcements is a campaign in a very general way.
A campaign, sometimes called an action plan, is a series of pre-determined, scheduled activities designed to achieve an individual specific purpose. The activities can be email, phone call, face-to-face meetings or a task. Every person in a contact list does not need a campaign applied. Sending a person a regularly scheduled newsletter, holiday greetings and special announcements is a campaign in a very general way.